An accountant is worth paying for judgment, not for data entry

Most people hire an accountant to do a task software already does well, and then never ask the questions that would have justified the fee several times over.

Article details
AuthorJunko Halloran
SectionFinancial
Published
Length929 words · 4 min
A ledger, a calculator and a pair of reading glasses arranged on a plain wooden desk
Fig. 1 — A ledger, a calculator and a pair of reading glasses arranged on a plain wooden desk

The standard reason people give for hiring an accountant is that they do not want to do their own taxes. That is a reasonable preference and it is a poor use of the relationship, because preparing a straightforward return is the part of the work that has been most thoroughly automated and is therefore the part where a professional adds the least.

The value is elsewhere, and using it requires asking for something different from what most people ask for.

Where the fee is actually earned

An accountant who works with businesses like yours has seen several hundred versions of your situation and knows how each one turned out. That accumulated pattern recognition is the product. It shows up in a handful of specific places.

Choosing between treatments where more than one is defensible. Whether to expense or capitalize an equipment purchase, which method of vehicle deduction to use, how to structure an owner's compensation. These decisions frequently bind you for several years, and getting one wrong is not a rounding error.

Timing. Whether to buy the equipment in December or January. Whether to defer an invoice across a year end. Whether to accelerate a deduction into a year with higher income. These are worth real money and they only work if the conversation happens before the year closes, which is precisely when most people are not speaking to their accountant.

Structure. When an entity change or an election starts to pay for itself, and when it does not. The arithmetic is not complicated but it depends on figures and thresholds that move, and being told the answer for your numbers is worth more than reading about the general case.

And knowing what will attract a question. Not what is permitted, which you can read, but what tends to be looked at, which comes from experience.

Why the annual pattern wastes it

The way most people use an accountant is to deliver a shoebox in March and receive a completed return in April. Every decision that mattered was made in the year that has already closed. The accountant's role has been reduced to recording history accurately, which is worth something and is not worth what judgment is worth.

The alternative pattern costs slightly more and returns considerably more. One conversation in the autumn, before the year ends, with your figures to date in front of both of you. What does this year look like. What decisions are still open. Should anything be moved across the year end. Is the current structure still the right one.

That meeting takes an hour and it is where the timing and structure decisions above actually get made. Ask for it explicitly, because it is not usually offered.

The objection, and the honest answer to it

The obvious response is that this describes an expensive relationship suited to a business large enough to justify it, and that a person with a modest side business is right to use software.

That is largely true and worth saying plainly. Below a certain level of complexity, software prepares the return correctly and there are no meaningful judgment calls to make. Paying for professional judgment where there is no judgment required is waste.

The threshold is not about income. It is about whether your situation contains decisions. A single W-2 and some bank interest contains none. A business with equipment purchases, a home office, a vehicle, and a question about structure contains several, and it contains them from the first year rather than from some later point.

The middle ground people overlook

Between doing everything yourself and handing over the whole engagement sits an arrangement that suits a lot of small businesses: keep the bookkeeping in house, file the routine return with software, and buy professional time by the hour for the decisions.

Two or three hours a year, used deliberately, covers most of what matters. An hour in the autumn on timing and open decisions. An hour when something structural changes: a first employee, a property purchase, an entity question. An hour to review a return you prepared yourself before you file it, which catches errors and costs a fraction of preparation.

Many accountants will work this way and few advertise it, because it is less lucrative than a full engagement. It is worth asking for by name, and the answer is usually yes.

What to ask for when engaging one

Ask what proportion of their clients are in your line of work, because industry familiarity is most of what makes the pattern recognition useful. Ask whether the fee includes questions during the year or whether each call is billed, and be honest that you would rather pay a slightly higher fixed fee and feel able to call.

Ask what they will need from you and in what format, then supply it that way. An accountant given clean records spends their time on the questions that matter; one given a shoebox spends it on data entry, at their hourly rate, which is the most expensive possible way to buy bookkeeping.

And ask what they would do differently if they were running your business. It is an unusual question and the answer is usually the most valuable thing said in the meeting, because it is the one place where all that accumulated experience gets pointed directly at you.

Used this way, an accountant is not a cost attached to filing. They are the person you check a decision with before you make it, which is a different service, and it is the one that actually pays for itself.

About the author

Junko covers what work costs and why two quotes for the same job differ.